Domestic Tourism Research Sources

 

 Destination BC Provincial Market Research

  • Conducts research on various aspects of the tourism industry such as COVID-19 Research & Insights, Industry Performance, Regional Research, market Research, and Activity Research

    • COVID-19 Research & Insights

      • Market Monitoring and reports on COVID-19 impacts on British Columbia’s tourism industry

    • Industry Performance

      • Various performance indicators for Canada, BC, and British Columbia’s six tourism regions

    • Regional Research

      • Publications and reports that can be attributed to one of British Columbia’s six tourism regions

    • Market Research

      • Publications and reports relevant to British Columbia’s key target markets

    • Activity Research

      • Publications and reports relevant to various visitor activities in British Columbia and Canada

Destination Sentiment Research - TSI Live Index

  • The Tourism Sentiment Index (TSI) and COVID-19 Crisis Index dashboards created by Destination Think helps the Canadian travel and tourism industry actively track its destination's performance across 50+ specific aspects by analyzing real-time social media conversations

    View the Recent Report in the Symphony Research Hub

Destination Canada Market & Sector Research

  • Destination Canada produces regular data, market intelligence, COVID-19 research, and industry analysis to help grow Canada’s tourism industry 

    • Tourism in Canada

      • Data insights to help businesses market to international travellers

    • Market Insights

      • Provides insights into international travellers and their tourism habits in Canada

    • COVID-19 Research

      • Provides intelligence, tools, and insights to quantify the impacts of COVID-19 and help understand when recovery will start

    • Industry Sectors

      • Conducts primary research focused on specific sectors in Canada’s tourism industry